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TCIL talks about a packaging that promises freedom from environmentally unfriendly packaging, at Big Bazaar on our Independence Day. 15.08.2011

Tin Can Man at Big Bazaar

One of the many things that our free India is yet not free from is the menace of packaging wastes and environmentally unfriendly packaging that ruin our eco-system.

While the nation celebrated 64 years of free India, we at TCIL chose the occasion to send a message to all that Tinplate as a packaging material has all that it is needed to offer India a truly and naturally eco-friendly packaging media that promises freedom from non-biodegradable and non-recyclable packaging material that are being rampantly used. The venue this time was the famous Big Bazaar at Jamshedpur. It would not be exaggerating to state that on 15th Aug, perhaps the entire Jamshedpur was at the store. The massive footfall ensured a very good visibility and again this time it was a joy to see consumers so conscientiously wearing the badges & interacting with our Tin Man, both of which were symbolic of a celebrating an eco-friendly packaging on our Independence Day.

Freedom from unfriendly packaging

 Surprise gifts for ladies wearing tricolour dress

Surprise gift winner

Tin can Man giving badges to children

 

Big Bazaar staff wearing our badges

 

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